Marketing and Growth: UltraExcel

What's Included

The Growth Stack

01

Klaviyo Flow Architecture

The full retention sequence built and written end to end: welcome series, abandoned checkout, browse abandonment, post-purchase thank you, winback, and birthday or anniversary flows. Each one sounds like your brand, not a template.

Klaviyo Email SMS

02

Conversion Rate Optimization

A structured audit of your funnel, covering the homepage, collection, product page, cart, and checkout. We find the friction points and rebuild the highest leverage ones first.

CRO Audit UX Testing Heatmaps

03

On-Site Popups & List Growth

Email and SMS capture designed to feel like an invitation rather than an interruption. Exit-intent, timed, and post-purchase opt-ins all tuned to your brand's tone.

List Growth Popups Segmentation

04

Campaign & Promotional Calendar

Launch sequences, seasonal campaigns, and sale-cycle emails planned and written ahead of time, so marketing never becomes a last-minute scramble.

Campaigns Copywriting Calendar

05

Analytics & Tracking Setup

Pixel, UTM, and reporting setup so you can actually see what's working. Clean attribution from ad click to checkout, not vanity metrics.

GA4 Meta Pixel UTM Tracking

Proof of Work

Six Live Flows, One Brand Voice

From the Marleighs build, here's a real Klaviyo automation suite, written and configured end to end, currently live and running.

01

Welcome Series With Discount

A three touch arc onboarding new subscribers with a coupon, a reminder nudge, and a social-follow invitation, written to sound like the boutique owner, not a marketing department.

02

Abandoned Checkout Reminder

Two-email recovery sequence with line-item product data pulled dynamically, framed around "the art of the pause" instead of urgency pressure.

03

Browse Abandonment, Standard

Triggered two hours after a product view, surfacing the exact item plus three related picks to bring window-shoppers back.

04

Customer Thank You

A conditional-split flow distinguishing first-time buyers from repeat customers, each getting a message that actually matches their relationship to the brand.

05

Customer Winback

A 75-to-90 day lapsed-customer sequence reintroducing new arrivals without sounding like a desperate "we miss you" blast.

06

Happy Birthday, Standard

An automated annual birthday email with a personalized gift code, triggered off a zero-week offset from the customer's saved date.

See the Full Marleighs Case Study →

Search and Paid Growth

SEO, Google Search Console and Google Ads

06

Shopify SEO Setup

On-page SEO handled from day one. Title tags, meta descriptions, heading hierarchy, alt text, URL structure, and sitemap submission configured to give your store the best possible foundation in Google search, so organic traffic starts building from launch.

On-Page SEO Technical SEO Schema Markup

07

Google Search Console Integration

Your Shopify store connected, verified, and configured in Google Search Console. Sitemap submitted, coverage errors resolved, and indexing confirmed so Google can crawl and rank your pages without friction from day one.

GSC Setup Sitemap Submission Index Coverage

08

Google Ads Campaign Setup

Google Ads account structured and launched for your Shopify store. Shopping campaigns, search campaigns, and remarketing audiences configured with proper conversion tracking so every dollar spent is measurable and every sale is attributed correctly back to its source.

Google Shopping Search Campaigns Conversion Tracking

Proof of Results

Real Stores. Real Orders. Real Revenue.

These are live Shopify order dashboards from active client stores built and grown by UltraExcel. The numbers speak for themselves.

Live order data from active Shopify stores designed and configured by UltraExcel

Let's Talk Growth

Ready to turn traffic into revenue?

Book a Strategy Call Message on WhatsApp